I build
ENDURING, PROFITABLE COMPANIES
for
optimists WITH UNREASONABLE GOALS
because
THE WORLD BELONGS TO OPTIMISTS
01
//Approach
How I work
//Approach
How I work
I'm AFAN KHAN Based in Mumbai, india.
I find something to build, turn it into a market, pitch it to complete strangers, make them serious money, and then go do it again.
01
02
03
FIND EXPENSIVE PROBLEMS
Question every step of everyday ‘normal’ processes to find pain points worth solving.
SHIP FAST EXPERIMENTS
Prototype in days, launch to real users, and let behavior, not opinions, pick the winners.
SCALE WHAT COMPOUNDS
Double down only on proven pull: tighten unit economics, build systems, and grow deliberately.
FIND EXPENSIVE PROBLEMS
Question every step of everyday ‘normal’ processes to find pain points worth solving.
SHIP FAST EXPERIMENTS
Prototype in days, launch to real users, and let behavior, not opinions, pick the winners.
SCALE WHAT COMPOUNDS
Double down only on proven pull: tighten unit economics, build systems, and grow deliberately.
FIND EXPENSIVE PROBLEMS
Question every step of everyday ‘normal’ processes to find pain points worth solving.
SHIP FAST EXPERIMENTS
Prototype in days, launch to real users, and let behavior, not opinions, pick the winners.
SCALE WHAT COMPOUNDS
Double down only on proven pull: tighten unit economics, build systems, and grow deliberately.
02
//Let's Talk
Book a call
//Let's Talk
Book a call
Book a call with me
Ambitious investors, founders, and operators can use the embed below to book a call with me.
For formal investor enquiries, contact me at investor.relations@afankhan.com
For formal investor enquiries, contact me at investor.relations@afankhan.com
03
// Who I am
afankhan.com
// Who I am
afankhan.com
More About
Afan
More About
Afan
A CUSTOMER-OBSESSED FOUNDER WHO THINKS IN EXPERIMENTS AND P&L.
My edge is combining taste with practicality. I think in tight loops: acquisition, product, revenue, feedback. Every idea must earn its way into reality with demand, solid unit economics, and profit. I prototype fast, iterate, and double down on what compounds.
04
//What I'm up to
Building in stealth
04
// Startup
Building in stealth
//What I'm up to
Building in stealth
Building a student-led, nationwide consumer tech startup in stealth, redefining campus consumption for India’s students.
05
//Stats
Fun Facts
//Stats
Fun Facts
PRODUCTS SHIPPED from scrappy prototypes to full products
PRODUCTS SHIPPED from scrappy prototypes to full products
PRODUCTS SHIPPED from scrappy prototypes to full products
LIVE EXPERIMENTS RUN tested with real users, not just ideas in docs
LIVE EXPERIMENTS RUN tested with real users, not just ideas in docs
LIVE EXPERIMENTS RUN tested with real users, not just ideas in docs
USERS / CUSTOMERS REACHED across products, MVPs, articles, and clients
USERS / CUSTOMERS REACHED across products, MVPs, articles, and clients
USERS / CUSTOMERS REACHED across products, MVPs, articles, and clients
Revenue generated (USD $) across products, pilots, and client work
Revenue generated (USD $) across products, pilots, and client work
Revenue generated (USD $) across products, pilots, and client work
Revenue generated (USD $) across products, pilots, and client work
06
why you can trust me
2020 - Present
why you can trust me
2020 - Present
EXPERIENCE
Stealth startup
Founder & CEO
2025 - Present
Turning everyday campus consumption into real-world change.
Stealth startup
Founder & CEO
2025 - Present
Turning everyday campus consumption into real-world change.
Stealth startup
Founder & CEO
2025 - Present
Turning everyday campus consumption into real-world change.
Konrad Labs Inc.
Founder & CEO
2024 - 2025
- Built an education business from scratch, using funds earned through my personal brand to scale the writing business beyond just my own name. - Attempted to grow it into a full-fledged company with structure, fundraising, payroll, and operations, an ambitious first attempt for a solo founder. - Ultimately couldn’t scale it as intended, but it became a significant learning experience in building and running a large, complex business.
Konrad Labs Inc.
Founder & CEO
2024 - 2025
- Built an education business from scratch, using funds earned through my personal brand to scale the writing business beyond just my own name. - Attempted to grow it into a full-fledged company with structure, fundraising, payroll, and operations, an ambitious first attempt for a solo founder. - Ultimately couldn’t scale it as intended, but it became a significant learning experience in building and running a large, complex business.
Konrad Labs Inc.
Founder & CEO
2024 - 2025
- Built an education business from scratch, using funds earned through my personal brand to scale the writing business beyond just my own name. - Attempted to grow it into a full-fledged company with structure, fundraising, payroll, and operations, an ambitious first attempt for a solo founder. - Ultimately couldn’t scale it as intended, but it became a significant learning experience in building and running a large, complex business.
Afan Khan LLC
Founder & Director
2022 - 2024
- Inspired by creators like Ali Abdaal, I chose writing as my edge and built a personal brand on Medium. - For several months, I ranked among the top global writers in Software Engineering and JavaScript, earning over $9,000 in three months, mostly from a single article, one of the strongest performances by an Indian writer on the platform at the time. - I went on to become one of the youngest writers for freeCodeCamp, one of the largest software engineering publications, sharing my knowledge with students around the world. - In parallel, I had strong traction with my digital products on Twitter, building a solid personal brand in software engineering, until I realised I wanted to go beyond code and that this business could scale much further.
Afan Khan LLC
Founder & Director
2022 - 2024
- Inspired by creators like Ali Abdaal, I chose writing as my edge and built a personal brand on Medium. - For several months, I ranked among the top global writers in Software Engineering and JavaScript, earning over $9,000 in three months, mostly from a single article, one of the strongest performances by an Indian writer on the platform at the time. - I went on to become one of the youngest writers for freeCodeCamp, one of the largest software engineering publications, sharing my knowledge with students around the world. - In parallel, I had strong traction with my digital products on Twitter, building a solid personal brand in software engineering, until I realised I wanted to go beyond code and that this business could scale much further.
Afan Khan LLC
Founder & Director
2022 - 2024
- Inspired by creators like Ali Abdaal, I chose writing as my edge and built a personal brand on Medium. - For several months, I ranked among the top global writers in Software Engineering and JavaScript, earning over $9,000 in three months, mostly from a single article, one of the strongest performances by an Indian writer on the platform at the time. - I went on to become one of the youngest writers for freeCodeCamp, one of the largest software engineering publications, sharing my knowledge with students around the world. - In parallel, I had strong traction with my digital products on Twitter, building a solid personal brand in software engineering, until I realised I wanted to go beyond code and that this business could scale much further.
Velston Clothing
Founder & Creative Director
2021 - 2022
- Developed strong design skills and worked closely with the design team to create new concepts and notable wins. - Learned how to collaborate with brands, manufacturers, and influencers, building practical experience in partnerships and co-creation. - Eventually shut down the brand due to an unsustainable business model and limited funds. - On paper, a loss, but in reality a major learning experience that contributed to my entrepreneurial growth.
Velston Clothing
Founder & Creative Director
2021 - 2022
- Developed strong design skills and worked closely with the design team to create new concepts and notable wins. - Learned how to collaborate with brands, manufacturers, and influencers, building practical experience in partnerships and co-creation. - Eventually shut down the brand due to an unsustainable business model and limited funds. - On paper, a loss, but in reality a major learning experience that contributed to my entrepreneurial growth.
Velston Clothing
Founder & Creative Director
2021 - 2022
- Developed strong design skills and worked closely with the design team to create new concepts and notable wins. - Learned how to collaborate with brands, manufacturers, and influencers, building practical experience in partnerships and co-creation. - Eventually shut down the brand due to an unsustainable business model and limited funds. - On paper, a loss, but in reality a major learning experience that contributed to my entrepreneurial growth.
TheCluster
Founder & CEO
2020 - 2022
- Led 100+ freelancers, the core management team, and multiple small teams at TheCluster. - As Founder & CEO, I built hands-on experience in team management, fund management, sales and sales leadership, and high-stakes decision-making. - Alongside leadership, I also worked as a web developer, building company-related websites and supporting our technical needs directly.
TheCluster
Founder & CEO
2020 - 2022
- Led 100+ freelancers, the core management team, and multiple small teams at TheCluster. - As Founder & CEO, I built hands-on experience in team management, fund management, sales and sales leadership, and high-stakes decision-making. - Alongside leadership, I also worked as a web developer, building company-related websites and supporting our technical needs directly.
TheCluster
Founder & CEO
2020 - 2022
- Led 100+ freelancers, the core management team, and multiple small teams at TheCluster. - As Founder & CEO, I built hands-on experience in team management, fund management, sales and sales leadership, and high-stakes decision-making. - Alongside leadership, I also worked as a web developer, building company-related websites and supporting our technical needs directly.
Freelance & Side Hustles
Web Developer & UIUX Designer
2020 - 2023
- Worked with multiple freelancing agencies, pitching myself to hundreds of entrepreneurs to design and build their websites. - Originally started as a sales agent for one of these agencies, selling ad spots on PDF conversion websites on a commission basis, before moving deeper into web design and development work.
Freelance & Side Hustles
Web Developer & UIUX Designer
2020 - 2023
- Worked with multiple freelancing agencies, pitching myself to hundreds of entrepreneurs to design and build their websites. - Originally started as a sales agent for one of these agencies, selling ad spots on PDF conversion websites on a commission basis, before moving deeper into web design and development work.
Freelance & Side Hustles
Web Developer & UIUX Designer
2020 - 2023
- Worked with multiple freelancing agencies, pitching myself to hundreds of entrepreneurs to design and build their websites. - Originally started as a sales agent for one of these agencies, selling ad spots on PDF conversion websites on a commission basis, before moving deeper into web design and development work.
07
//Testimonial
Voices
Trusted By
investors and entrepreneurs worldwide
Melvin Hedlund
Partner & Investor, YEoS Ventures
I’ve had the pleasure of working with Afan. His creativity, technical skill, and professionalism have been invaluable to the team.
Daniel Dennis
Founder & CEO, Dan's Hub
His technical skills are superb, and his ability to translate complex ideas into a functional and beautiful product is remarkable.
Matthew Blake
Founder & CEO, D3Luxe
Afan is truly the leader of the industry, providing top-quality products at a fast rate. I will continue to work with them and if they stop then I will never let them go!
Tamer
Owner, ViperMC
Afan was extremely professional and delivered fast. Once I shared my vision in detail, he turned it into reality.
George Smith
Client at TheCluster
Exceptional support and service from Afan. He clearly cares about every interaction, even if you aren’t a customer. Mr. Khan has strong values and real compassion for his work.
Dilyara
Client at TheCluster
Thank you, Mr. Khan, for the great work. I’m really happy I got to work with you. You were always available, answered all my questions, and did an excellent job.
//Testimonial
Voices
Trusted By
investors and entrepreneurs worldwide
Melvin Hedlund
Partner & Investor, YEoS Ventures
I’ve had the pleasure of working with Afan. His creativity, technical skill, and professionalism have been invaluable to the team.
Matthew Blake
Programmer, Microsoft
Afan is truly the leader of the industry, providing top-quality products at a fast rate. I will continue to work with them and if they stop then I will never let them go!
Daniel Dennis
Home Advisor, Apple
His technical skills are superb, and his ability to translate complex ideas into a functional and beautiful product is remarkable.
Melvin Hedlund
Partner & Investor, YEoS Ventures
I’ve had the pleasure of working with Afan. His creativity, technical skill, and professionalism have been invaluable to the team.
Matthew Blake
Programmer, Microsoft
Afan is truly the leader of the industry, providing top-quality products at a fast rate. I will continue to work with them and if they stop then I will never let them go!
Daniel Dennis
Home Advisor, Apple
His technical skills are superb, and his ability to translate complex ideas into a functional and beautiful product is remarkable.
Melvin Hedlund
Partner & Investor, YEoS Ventures
I’ve had the pleasure of working with Afan. His creativity, technical skill, and professionalism have been invaluable to the team.
Matthew Blake
Programmer, Microsoft
Afan is truly the leader of the industry, providing top-quality products at a fast rate. I will continue to work with them and if they stop then I will never let them go!
Daniel Dennis
Home Advisor, Apple
His technical skills are superb, and his ability to translate complex ideas into a functional and beautiful product is remarkable.
Melvin Hedlund
Partner & Investor, YEoS Ventures
I’ve had the pleasure of working with Afan. His creativity, technical skill, and professionalism have been invaluable to the team.
Matthew Blake
Programmer, Microsoft
Afan is truly the leader of the industry, providing top-quality products at a fast rate. I will continue to work with them and if they stop then I will never let them go!
Daniel Dennis
Home Advisor, Apple
His technical skills are superb, and his ability to translate complex ideas into a functional and beautiful product is remarkable.
08
//FAQ
Concerns
Frequently
Asked Questions
01
What are you working on / building right now?
A consumer tech startup that helps ambitious college students unlock their full potential by improving how they spend and consume on campus.
02
Why is it important for you to build this startup now?
03
Who are you trying to become as a founder over the next 5 years?
04
Why are you a founder instead of having a chill high-paying job?
05
Are you currently looking for investors, team members, or collaborators?
06
How can I join your campus club or become part of the delivery fleet?
I don’t directly handle campus recruitment, the delivery fleet, or ambassadors. Please reach out to my co-founder, Aditi Agarwal, on LinkedIn instead. Note: You must be an FY or SY student at any college or university in India.
07
Sounds fun! What’s the best way to reach you?
08
//FAQ
Concerns
Frequently
Asked Questions
01
What are you working on / building right now?
A consumer tech startup that helps ambitious college students unlock their full potential by improving how they spend and consume on campus.
02
Why is it important for you to build this startup now?
03
Who are you trying to become as a founder over the next 5 years?
04
Why are you a founder instead of having a chill high-paying job?
05
Are you currently looking for investors, team members, or collaborators?
06
How can I join your campus club or become part of the delivery fleet?
I don’t directly handle campus recruitment, the delivery fleet, or ambassadors. Please reach out to my co-founder, Aditi Agarwal, on LinkedIn instead. Note: You must be an FY or SY student at any college or university in India.
07
Sounds fun! What’s the best way to reach you?
//FAQ
Concerns
Frequently
Asked Question
What are you working on / building right now?
A consumer tech startup that helps ambitious college students unlock their full potential by improving how they spend and consume on campus.
Why is it important for you to build this startup now?
Who are you trying to become as a founder over the next 5 years?
Why are you a founder instead of having a chill high-paying job?
Are you currently looking for investors, team members, or collaborators?
How can I join your campus club or become part of the delivery fleet?
I don’t directly handle campus recruitment, the delivery fleet, or ambassadors. Please reach out to my co-founder, Aditi Agarwal, on LinkedIn instead. Note: You must be an FY or SY student at any college or university in India.
Sounds fun! What’s the best way to reach you?
08
//FAQ
Concerns
Frequently
Asked Questions
01
What are you working on / building right now?
A consumer tech startup that helps ambitious college students unlock their full potential by improving how they spend and consume on campus.
02
Why is it important for you to build this startup now?
03
Who are you trying to become as a founder over the next 5 years?
04
Why are you a founder instead of having a chill high-paying job?
05
Are you currently looking for investors, team members, or collaborators?
06
How can I join your campus club or become part of the delivery fleet?
I don’t directly handle campus recruitment, the delivery fleet, or ambassadors. Please reach out to my co-founder, Aditi Agarwal, on LinkedIn instead. Note: You must be an FY or SY student at any college or university in India.
07
Sounds fun! What’s the best way to reach you?
Let'S WORK
TOGETHER
BASED IN MUMBAI,
INDIA
Entrepreneur
+ software engineer
Pessimists get to be right, Optimists get to be rich.
Let'S WORK
TOGETHER
BASED IN MUMBAI,
INDIA
Entrepreneur
+ software engineer
Pessimists get to be right, Optimists get to be rich.
Let'S WORK
TOGETHER
Pessimists get to be right, Optimists get to be rich.
Let'S WORK
TOGETHER
BASED IN MUMBAI,
INDIA
Entrepreneur
+ software engineer